Ident Planning 1
We have decided to use the same production company name that
we used for our AS-level coursework but create a different ident. Our chosen
name was 'Silver De Courcy Films' or SDC. Although our trailer is for a low
budget indie film, we wanted to take some inspiration from the moving idents
used in Optimum Releasing.
Our initial idea was to use a moving light to form the
letter of the company's title. This grew into the idea of a lightning bolt
forming an 'S' and following into the full title of the company. This use of
light is very popular in a number of idents we have looked at such as Optimum
Releasing:
We wanted to create this same sort of flashlight effect
which goes across the title and highlights it. Therefore our basic idea was to
create a lightning flash to form the 'S' and then follow the rest of the title
through with a flashlight effect.
W.H
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